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  • 5.0 out of 5
    Aura produced 2 x roller banners for me in 24hrs. Fantastic quality and a lower price than other companies offer. I Would not hesitate to recommend them or to use them again.

  • 4.7 out of 5
    An email I sent to Aura Print:

    A pat on the back for you and your team - please pass this on to your team for me….

    I wanted to send you a quick email to thank you and your team for doing a quick turn around for me on my order. I needed it urgently, and your friendly and helpfulness - plus of course your efficiency resulted in me being more than satisfied. I will definitely be using you again in the future.

    Thanks very much.

  • 5.0 out of 5
    I ordered 2 banners from Aura Print for my dj business. One for on the front of my booth and the other for outdoor public events to put on railings etc. Their website allows you to enter custom sizes of the banner to suit your needs. My booth is 4ft wide so I entered 4ft by 1ft in the appropriate boxes and it gave me the size I wanted at a low price. They sent my banners out by next day delivery and they came super quick. The quality was exceptional and I will be ordering with them again infact i'm designing a new banner now! They also have a thick hem on the banners which is extremely important as they increase the strength of the banner and prolong the life of the banner when used outdoors.

  • 5.0 out of 5
    Delivered as expected on time.

  • 5.0 out of 5
    AuraPrint are simply the best place for all your promotional needs! Honest and reliable with outstanding customer service, you can actually speak to a really helpful human and everything if you have any questions! Super fast turnaround and superb quality printing at astoundingly reasonable prices. We have used them for the last three years and wouldn’t go anywhere else.

  • 5.0 out of 5
    I have used Aura Print for Posters and Banners over the last couple of years and have always had a first class service, quality product, fast delivery and very helpful staff. Highly Recommended.

 

 

The fantastic functionality of presentation folders!

Dec

22

This entry was posted in by Emma Smith.

Why you should have presentation folders as part of your business stationary

You can use presentation folders in many ways. Their actual basic function is to store and organise documents. They're a perfect way to keep loose papers and documents together in a tidy and professional looking way. However, their uses are plentiful. Folders can serve to give a positive impression of your business. When you’ve worked hard to create an image, you want your stationary to support this and leave a lasting impression after you have given your presentation, or made that initial contact with your customer.

Presentation Folder Open Blank

 

Using your presentation folder to advertise your business

What to put on your front cover?

Presentation folders provide a large surface area for you to advertise your company. You can use an effective colour scheme and design to help make the statement that you want to. This should complement and incorporate your current company colours, so that everything reflects your business in the same way; letting people know what you are about and what you stand for. On the front of your presentation folder, you can describe what your company is about. You may need to make clear what you sell or offer if it is not immediately obvious. There is plenty of space for images too, which are great for inspiring people’s imagination and getting them excited about your product or service. It’s an ideal chance to showcase previous work, perhaps show your premises if its relevant.  The idea is that people see and become engaged with your product, beginning to imagine how it could fit in with what they want or need.

Presentation Folder Front Spot Gloss

 

Show off a little

You may also choose to let people know who you have done work for previously, or include positive feedback and high ratings of your service through customer reviews. This all serves to give the reader confidence in you and what you do, all from just a presentation folder. Many people routinely check for previous reviews before purchasing these days, so you could give them the information right there. You may mention any accreditation you follow and are certified by to give reassurance if this is relevant too.

Presentation Folder Accreditations

 

Lots of different styles and printing features to choose from!

The most commonly used style for presentation folders is 9” x 12”. For inspiration, you can see the sizes we offer here. Presentation folders typically have one or two interior pockets too. These are usually horizontal, but can be vertical too, whatever meets your needs. These can be printed on too. The edges of the pockets can be square, rounded, diagonal or even a special individual die cut just for you, if that’s what you have in mind! Slots can also be added for business cards to be inserted.

Presentation Folder Business Card Holder Fold

 

Quality stands out

Heavy card is usually used for a folder, this is substantial enough to hold whatever is placed inside. Also, you want to give a positive image that your company offers quality, you need to demonstrate you are willing to invest to achieve this. A UV coating on the front is a popular choice, as it gives a shine and makes the colours stand out well. It also makes the cover more durable, as it can be wiped clean. The folder is a substantial marketing tool, therefore you want it to last and protect the documents inside. You may consider using a special feature on your folder, such as embossing or foiling. These features can really complement your company and make it stand out.

Presentation Folder Thickness

 

Use your folder to support your presentation or meeting

Folders are the clear choice for organising documents for an important presentation. It really helps to reduce the worry, as you appear organised, with everything in place. It may help to answer any questions and serve to remind customers what you have to offer after the event has ended. They may use it to makes their own notes in too.

Meeting new potential clients?

If you need to provide a lot of information when meeting new clients, having a folder to hand out will make you appear organised and efficient. Ensure that the information you include is both relevant and easy to understand. Many companies make the mistake of using terminology that is clear to them, but baffling to the general public. Consider who will read your material as you write it and make it really easy to follow.

What do I want to put in my folder?

This will depend on what you are using the folder for at that time. This is another beneficial feature of the folder; you can customise what you add to it to make it relevant to that person. It may be beneficial to include brochures for certain products you think will appeal to that customer. Maybe you need to provide supporting technical data information sheets to support what you are discussing. There may also be case studies that add interest and personality to your work. Press releases about your company can be impressive and interesting too. Don’t forget to add a place for your business card. You may even wish to add a DVD or CD to showcase your work in here too.

Help is always at hand from Aura Print!

If you think folders will be a useful tool for your business, we couldn’t agree more! We hope that these tips have helped you get started in producing an effective presentation folder for your business. We have helped many customers in making some really eye catching, memorable designs and would love to help you do the same so if you're now thinking about investing in some folder just get in touch!

See our folders here.

Come and explore all our products here.

Get in touch if you have any questions here.